u-blox’ dual technology strategy delivers clear benefits to makers of location aware products

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Thalwil, Switzerland, May 13, 2010 – u-blox, a leading provider of GPS and wireless semiconductors and solutions, is delivering mass production volumes of its AMY GPS and LEON GSM modules to Taiwan-based Helioversal Technology. The company has designed the modules into their miniBee GPS Tracker, a compact unit providing real-time tracking and logging of global position.

“Thanks to the high-performance and compatibility of u-blox’ compact GPS and GSM modules, our miniBee GPS Tracker provides our customers with a small, robust and reliable solution for fleet management and security applications. Dealing with u-blox as a single-source for GSM and GPS components also simplified technical support as well as logistics” said Jason Shen, General Manager of Helioversal Technology.

“Our GPS and GSM module products are perfectly suited for these types of applications where global positioning together with mobile communications enables a crucial value-added service. To achieve best-in-class performance, our GPS and GSM modems have been designed for optimal interoperability on both hardware and software levels. Our dual-technology approach has resulted in numerous design-wins for converged GPS/GSM applications all over the world” said Thomas Seiler, u-blox CEO.

The miniBee GPS Tracker also provides special functions such as accumulated distance recording, geo-fencing, towing, over-speed and accident alert. The unit’s location and status is continuously displayed on standard web-based map platforms.

For more information about u-blox’ LEON family of GSM/GPRS modules and AMY GPS module, visit www.u blox.com or contact the u-blox representative nearest you.

About u-blox
u-blox is a leading fabless semiconductor provider of embedded positioning and wireless communication solutions for the consumer, industrial and automotive markets. Our solutions enable people, devices, vehicles and machines to locate their exact position and wirelessly communicate via voice, text or video. With a broad portfolio of GPS modules, chips, and software solutions together with wireless modules and solutions, u-blox is uniquely positioned to enable OEMs to develop innovative solutions quickly and cost-effectively. Headquartered in Switzerland and with global presence in Europe, Asia and the Americas, u-blox employs 200 people. Founded in 1997, u-blox is listed on the SIX Swiss Exchange. (www.u-blox.com)
 
About Helioversal Technology
Helioversal Technology is a privately-owned manufacturer of highly-reliable GPS industrial and personal tracking devices, solutions and peripherals serving the global Fleet Management and Security markets. Founded in 2001 and based in Taipei, Taiwan, the company markets its products worldwide via renowned OEM and ODM customers. (www.helioversal.com)

u-blox contact
Herbert Blaser, VP Marketing
Phone: +41 44 722 74 69
E-mail: 이 이메일 주소는 스팸봇으로부터 보호됩니다. 보시려면 자바스크립트를 사용 가능으로 해야됩니다.

u-blox contacts for Investor Relations
Jean-Pierre Wyss, Chief Financial Officer
Phone: +41 44 722 74 20
E-mail: 이 이메일 주소는 스팸봇으로부터 보호됩니다. 보시려면 자바스크립트를 사용 가능으로 해야됩니다.

Thomas Seiler, Chief Executive Officer
Phone: +41 44 722 74 22
E-mail: 이 이메일 주소는 스팸봇으로부터 보호됩니다. 보시려면 자바스크립트를 사용 가능으로 해야됩니다.

Helioversal Contact
Yulin Shen
Sales Representative
Phone: +886 2 27296162 ext. 106
Email: 이 이메일 주소는 스팸봇으로부터 보호됩니다. 보시려면 자바스크립트를 사용 가능으로 해야됩니다.